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Why is it worthwhile for businesses to upgrade their IT?

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By the 2020s, following global trends, it has become a widespread phenomenon in Hungary as well that small and medium-sized enterprises (SMEs) increasingly moved their work processes to digital platforms.

Most market players are going digital in order to be able to serve their customers' needs faster and even more efficiently, whether it is a purchase, a service, or even subsequent product support.

However, it is not always clear when, why, and how companies start such IT development. Which areas are worth digitalizing and what are the right steps to take in this process? - Péter Borzák, CEO of INSPYRE Informatics, analyses.

In the life of a company, above a certain number of employees, workflows inevitably start to become separated. In line with the growth of an organization comes the need for digital management of tasks, which not only facilitates better information flow and thus more effective collaboration, but also promotes standardization and, last but not least, makes results measurable.

"In Hungary, too, it is a common belief that digitalization involves the transfer of established processes to electronic platforms - although it is often just a long-awaited and necessary step that is taken to establishing systems that have long been essential. The result of this misconception is that some SMEs in Hungary typically decide to go digital only at the last minute, often when they are already at a disadvantage compared to their competitors. The other group, on the other hand, is made up of companies that imagine everything digital from the moment they are set up. The emphasis is in between these two: digitalization at the right time and on the amount."

- points out Péter Borzák, CEO.

The head of the Hungarian IT services company suggests that any development should start with thorough planning. The most effective way to do this is usually qualitative research, in which the company about to go digital uses its contacts in as many different roles as possible to assess what they consider to be the most important area for improvement or problem to be eliminated in the daily processes of the organization. Customers, the people who are in constant contact with them and investors may highlight different gaps.  

The results will help to give the company an accurate picture of what is really worth digitalizing.Experience shows that it is typically recommended to develop areas where customers are regularly in contact or where critical tasks for running the organization are concentrated. These include customer service or product support, where external demands and problems need to be met on a daily basis.

The latter includes units that support the operational and back-office functions of the company, where the work of several departments is concentrated (back office, finance, etc.) or which, although separate from the rest of the organization, play a vital role in its operation. This may include service departments, but also logistics.


"A company has a lot to gain from a well-planned and gradual digitalization.

Today, the biggest problem is not a complete lack of digitalization, but 'under-digitalization', i.e. when companies are stuck with a previously implemented, often outdated system and are unable to update it to the current needs.

However, as a first step, simply by assessing where a company is under- or over-performing, they can gain insight into the competitive advantages they have over their competitors, which can be enhanced by well-chosen further development."  

- concludes Péter Borzák.